Starting in January this year, we rolled out a new magazine to our community… Pursuits! Residential living residents enthusiastically welcomed this monthly resource to learn about all the things they could pursue to do, learn and share at Moravian Manor Communities. Jennifer Shutt, Director of Community Life, serves as the editor and driving force for its production and our long-term partner Stratega Marketing creates the design.
Unbeknownst to us, this spring, Stratega Marketing secretly submitted Pursuits to the National Mature Media Awards® program. Aside from being proud of the design, Stratega felt it was a strong publication that demonstrates the quality lifestyle available at our life plan community. Just last month, we learned that Pursuits won a Bronze award in the Magazine category. What an honor to have Pursuits recognized alongside projects produced by industry experts, including local community Tel Hai, AARP and others!
The National Mature Media Awards® is the nation’s largest awards program of its kind, annually recognizing the nation’s best marketing, communications, educational materials and programs produced for adults 50 and older. The winners are selected by a distinguished panel of judges from across the United States, which represent years of expertise working in the mature market. Using a rating scale of 1 to 100, judges rank the entries based on format, content, creativity, relevance and overall quality.
This recognition further demonstrates MMC’s commitment to creating an engaging, stimulating, and enriching environment for residents. Our Community Life team continuously strives to create meaningful programs and activities for residents to enjoy, and Pursuits is an integral part of their work. We are especially appreciative of the support that Stratega Marketing provides in producing the magazine. Congratulations to all involved for their hard work and dedication in making Pursuits such a success!
If you haven’t seen the magazine yet, be sure to check it out! The current issue and several back issues are available to peruse at www.moravianmanorcommunities.org/publications.